Our new Mass Minority logo. Five years ago it was a circle, then turned into a square and then morphed into a cube, then transitioned into a cube within a cube. Phew. 

Our WIP name for it in 2021 was ‘The Entity’. Props to Rob and his team at Dashing.tv for helping us realize our vision. 

Client: Mass Minority
Brand: Corporate Identity/Logo
Agency: Mass Minority
CCO: Brett Channer
Director of Art & Content: Gary Holme
Creative Director: Gary Holme
Art Director: Gary Holme
Producer: Ethan Lowe
Executive Producer: Gary Holme
Production Company: Dashing.tv
Executive Producer: Doug Thompson
Director/Motion Artist/Designer: Robert Moggash
Motion Artist/Designer: Justin Blampied