Immediately after 9/11, the Canadian government, in partnership with Roots Apparel, rallied to one of Canada's favourite American cities, New York, New York.

We filmed nearly forty Canadian celebrities all over North America who worked in, toured through, competed in, supported or actually lived in New York.

Here are a couple of my favourites: One film on Kim’s rooftop in the Bowery, one with Dan in the middle of Times Square (without traffic control), and one at a studio with Jason in the Meatpacking District in Lower Manhattan.

All of these were directed by Bobby Sheehan, with me as the star-struck Creative Director. Good times, all after a very bad time.