Immediately after 9/11, the Canadian government, in partnership with Roots Apparel, rallied to one of Canada's favourite American cities, New York. We filmed nearly forty Canadian celebrities all over North America who lived and worked in the Big Apple. Here are a couple of my favourites, shot on a rooftop in the Bowery, in the middle of Times Square at a studio in the Meatpacking District, NYC. Directed by Bobby Sheehan.